Made in Morocco. Sold from Sarajevo. Sixteen products.
Read onAZOURANE launched in December 2024 with 100% Moroccan argan oil. Three production batches sold out before our SCC Sarajevo store opened in October 2025, where we added four soaps, the face duo, and a hair mask. June 2026 brings eight new SKUs and an ARGAN restock. Everything is made in Morocco and sold in Bosnia.
Hussam Aitelqadi
Founder · AZOURANE Moroccan Cosmetics d.o.o.
Bosnian-born, Moroccan-Amazigh by heritage. His family lives across the Souss-Massa region and belongs to the cooperative network that supplies AZOURANE. Travels to Morocco regularly to work with the manufacturing partners in Casablanca and Agadir. Ten years in digital marketing before AZOURANE.
women's cooperatives we source through
Women's cooperatives across the Souss-Massa region who press the argan and prepare every plant ingredient we use. The founder's family is part of the network.
UNESCO 2014
Intangible Heritage
Physical Store
SCC Sarajevo · Vrbanja 1
BiH customers
1,000+ households
@mi.smo.azourane
ARGAN sold out three full production rounds between December 2024 and October 2025. Every round was placed against existing customer demand.
Shipped from weareazourane.com to households in Sarajevo, Mostar, Tuzla, Banja Luka, Bihać, Zenica and other Bosnian cities.
In-store sales at SCC Sarajevo since the October 2025 opening.
The face cream moved 300 units in three to four months from the store opening, alongside its AMAAN pairing.
Live on Glovo across Sarajevo for same-day delivery, alongside DTC and an Ananas.ba marketplace listing.
Product placement in Ladies In, the Bosnian women's print magazine.
Two SKUs on shelf today. One restocking June. Eight new SKUs launching June. Four awaiting their next production round.
Shipping daily · September 2026 restock
The face duo from our October 2025 store opening. Available for FRISA in any quantity.
Our lead product, returning to shelf
The lead product since December 2024. Three production batches sold out before the store opened.
New SKUs across face, hair, body, makeup, and lash
SANOUJ Black Seed Oil also joins the single-ingredient line in June. TIFAWT, AZGGAGH, and ANNAY are AZOURANE-only on the Balkan shelf.
Production round closed · restock to be announced
Moved through their October 2025 production run. Off-shelf since. Next batch depends on the cooperatives' calendar.
Both lines pull from our Souss-Massa raw-ingredient network. The two serve different customers on your shelf.
This is where our long-term focus sits. ARGAN buyers come back asking what else Morocco can do at this purity, and we expand slowly. Only ingredients the Souss-Massa cooperatives deliver at world-class quality.
Today · ARGAN 30 ml · SANOUJ Black Seed Oil 50 ml
End of 2026 · Prickly Pear Oil · Sidr Powder · Nila Powder · more of what Morocco grows best
Face cleanser, face cream, hair mask, soaps, shampoo, conditioner, body wash, body lotion, mask, scrub, lip and cheek balm, lash serum. The formulas compete with what is on shelf today in their category. The hero ingredient is Moroccan.
No silicones in any product · No parabens · Mostly sulfate-free · EU-compliant
These ingredients run through the full line. They explain why our argan oil costs what it costs and why customers come back for what we make next.
Souss-Massa · UNESCO 2014
From kernels of the argan tree, which grows almost nowhere else at commercial scale. Cold-pressed for vitamin E and the fatty acids that do the work on skin and hair.
In: ARGAN, AFOULKI, TAWENZA, LHRIR, ANU, TAFUKT
North Africa · cold-pressed gel
The hydrating gel inside the aloe leaf. We use it in AMAAN, our daily face cleanser, and in IHLA shampoo.
In: AMAAN face cleanser · IHLA shampoo
Seppic, France · patented complex
A patented French moisturising complex of three plant sugars. Reinforces the skin barrier. Reduces transepidermal water loss.
In: AMAAN face cleanser · AFOULKI face cream
Anti-Atlas · cold-pressed
From seeds inside the prickly pear fruit. Roughly eight times the vitamin E of argan. Globally sold at around €100 per 30 ml because the yield ratio is brutal: one ton of fruit produces about one litre of oil.
In: AFOULKI, TIFAWT, ANU
Nigella sativa · cold-press
Traditional use across North Africa and the Middle East. Active compound thymoquinone, with documented anti-inflammatory and antioxidant properties. Used on hair, scalp, and skin.
In: SANOUJ single-ingredient oil
Indigofera · plant-derived
Plant-derived blue powder. Reached Morocco from India via trans-Saharan trade centuries ago. Calming and pore-clearing in face masks.
In: TIFAWT · BiH-exclusive face mask
Fes tradition · poppy petals
Traditional Moroccan plant pigment made from dried red poppy petals (Papaver Rhoeas) and pomegranate bark. Buildable red stain for lips and cheeks. Almost unknown outside North Africa.
In: TISLIT soap · AZGGAGH lip + cheek balm
Souss valley · bitter orange
Distilled from bitter-orange flowers grown in Souss valley orchards. The Moroccan body-line carrier across two SKUs, plus a quiet support in many formulated products.
In: ALJIG body wash · ANU body lotion
Sixteen SKUs across four of your nine shelf categories.
ARGAN · AFOULKI · AMAAN · SANOUJ · TIFAWT · ALJIG · ANU
No other Bosnian retailer carries a Moroccan single-ingredient oil line. AZOURANE is the first.
TAWENZA · IHLA · LHRIR
Olaplex, Subrina, and Roqvel hold their slots. AZOURANE adds the natural-Moroccan rail in argan, marshmallow root, and avocado silk.
AZGGAGH · ANNAY
Both AZOURANE-only on the Balkan shelf. AZGGAGH brings Aker Fassi tradition to a Bosnian shelf for the first time. ANNAY is a jojoba and marine collagen lash and brow serum.
TIFAWIN · TISLIT · TAYRI
Three single-purpose bars: prickly pear exfoliation, Aker Fassi honey glow, soothing goat milk. All fragrance-free and gentle enough for infant skin.
Our manufacturing partners in Casablanca and Agadir produce at a scale that supports a national Bosnian retail rollout.
Through our manufacturing partners in Casablanca and the Agadir area.
Order to your warehouse in Bosnia. Includes production, customs, and last-mile.
Monthly from June 2026. Tighter windows on bestsellers.
The AZOURANE store at Vrbanja 1, third floor. Hussam is there daily.